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Monday, May 12, 2008

Minhas lomos...

What is lomography?

Lomography, international vernacular-photographic movement founded by two Viennese students, Matthias Fiegl and Wolfgang Stranzinger. In the early 1990s they discovered the Lomo Kompakt Automat, a basic auto-exposure 35 mm camera made in Leningrad (St Petersburg) since 1983, and found it ideal for taking uncomposed, spontaneous snapshots, especially in the street and in low light. Subsequently they not only founded the Lomo Society International and organized exhibitions, but dissuaded the manufacturer from abandoning Lomo production and themselves took over distribution. Later, the society designed and marketed multi-lensed plastic cameras (‘samplers’) capable of taking several images on a 35 mm frame. But the Lomo ‘philosophy’—‘Shoot—don't think’—is independent of any particular equipment, film based or digital. Although Lomography's headquarters remained in Vienna, ‘embassies’ appeared worldwide. From 1997, however, it became a classic Internet phenomenon, with dozens of websites and thousands of pictures exhibited online.
— Robin Lenman

Lomography is the commercial trademark of Lomographische AG, Austria for products and services related to photography. The name is inspired by the former state-run optics manufacturer LOMO PLC of St. Petersburg, Russia. LOMO PLC created and produced the 35 mm LOMO LC-A Compact Automat camera - which became the centerpiece of Lomography's marketing and sales activities. This camera was loosely based upon the Cosina CX-1 and introduced in the early 1980s.
In 1991, the Austrian founders of Lomography "discovered" the Lomo LC-A while on holiday in Prague (bought a second hand one for ~US$8). As the company states, they were "charmed by the unique, colorful, and sometimes blurry" images that the camera produced. After a series of international art exhibitions and aggressive marketing work, Lomography signed an exclusive distribution agreement with LOMO PLC - thereby becoming the sole distributor of all Lomo LC-A cameras outside of the Soviet Union. This monopolistic agreement, their viral/tribal marketing strategies and pricing philosophy have generated controversy.
Lomography emphasizes casual, snapshot photography. Characteristics such as over-saturated colors, off-kilter exposure, blurring, "happy accidents," and alternative film processing are often considered part of the "Lomographic Technique." Users are encouraged to take a lighthearted approach to their photography, and use these techniques to document everyday life, as the Lomo LC-A's small size, simple controls, and ability to shoot in low light encourages candid photography, photo reportage, and photo vérité.


TEN Rules of Lomography:


1.Take your LOMO everywhere you go and whenever you go.
2.Use it any time - day or night.
3.Lomography is not an interference in your life, but a part of it.
4.Shoot from the hip.
5.Approach the objects of your lomographic desire as close as possible.
6.Don't think.
7.Be fast.
8.You don't have to know beforehand what you've captured on film.
9.You don't have to know afterwards, either.
10.Don't worry about the rules.


(Taken from Wikepedia.com and Answers.com)


For me lomography is spontaneous photography without having to worry the technical aspect of photography while using simple plastic cameras which surprisingly produce abstract vivid effects.It’s hip ,cool it’s classic and I still love some old school stuff so I consider myself a fan.

These were the photos taken using my Lomo camera specifically the Holga 135 .
















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